Patient preference
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Patient preference, in its simplest interpretation, refers to a patient’s expression of desirability or value of one course of action, outcome, or selection in contrast to others.

More formally the U.S. Food and Drug Administration (FDA) defines patient preference as a statement of the relative desirability or acceptability to patients of specified alternatives or choice among outcomes or other attributes that differ among alternative health interventions.

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U.S. Food and Drug Administration (FDA) Patient-Focused Drug Development Glossary
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NCATS Toolkit for Patient-Focused Therapy Development: Perform Patient Preference Studies
U.S. Food and Drug Administration (FDA): Patient Preference Information – Voluntary Submission, Review in Premarket Approval Applications, Humanitarian Device Exemption Applications, and De Novo Requests, and Inclusion in Decision Summaries and Device Labeling

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